SCANNER FREEMONT / Data Analyst

Freemont is responsible for the digital conversion of survey responses while adhering to strict quality standards set forth by its managers. Freemont began its career at TruScore in 1996 as a Data Analyst and quickly became pivotal to TruScore's success. As the years passed, Freemont has slowly matured into part-time Data Analyst while also holding many positions in the work environment including On The Floor, On The Empty Desk, and Hold The Door (AKA Hodor).

RON SACCHI / Master Coach

A former Operations Manager in the High Tech Industry, Ron Sacchi brings decades of leadership and management experience to the organizational development and the executive coaching arena. An energetic thought-leader with a track record of success in all areas of Human Capital development, he has consulted and coached managers in start-ups, joint-ventures, high tech, pharmaceuticals, and media. Because of his business acumen and creative approaches to behavioral change, he is respected in the HR community specifically for the ability to direct, motivate, influence and inspire leaders to improve performance.

Holding an MBA from Saint Mary’s College, Mr. Sacchi is also licensed in various management, leadership and psychological profiling tools.

CARLANN FERGUSSON / Master Coach

Carlann inspires leaders to reconnect to their individual purpose and lead with contagious energy. She ensures leaders gain deep self-awareness and eliminate self-sabotaging behaviors. Her guidance is based on coaching, training and selecting hundreds of executives across diverse companies as well as her own journey into the executive ranks.

Carlann is the author of the highly acclaimed book The Insightful Leader: Find Your Superpowers, Crush Limiting Beliefs and Abolish Self-Sabotaging Behaviors (Praeger, June 2018). She holds a master’s degree in Industrial-Organizational Psychology. Her thirty years of experience include leadership roles in Fortune 500s, the private sector, and the U.S. Government. Carlann has been a featured guest on ABC News Radio, Wharton Business Radio and has been cited in CBS MoneyWatch, International Business Times, Newsday and Workday.

DR CHUCH MELTZER / Master Coach

Dr. Chuck Meltzer is a Master Coach and President of the SynTECGroup, an organizational development consulting firm. As an executive coach, he draws on his training at a doctoral level in psychology, direct senior management experience and management consulting with a wide cross section of industries. He has developed an extensive series of strategies to assist leaders in creating organizational wide and personal change. Dr. Meltzer has a decade of direct senior management experience and 20 years’ experience functioning within his consulting and coaching practice. His coaching approach is solution focused and time framed. Based on determined goals, a personally customized approach to the process has enabled his clients to realize sustainable change in a manner that allows them to enhance their effectiveness and success as leaders within their organization.

Dr. Meltzer is certified and a master trainer in several coaching assessment tools that he employs within his practice.

ERIN HIRSCHLAND / Master Coach

Erin is an organization development expert with nearly two decades experience serving organizations of all sizes across industries on a broad range of issues. Working with leadership teams, she helps articulate an actionable vision and corresponding values, connecting these to organizational strategy, execution and results. Her tools of choice include senior team retreats, one-on-one executive coaching and proven survey and related instruments.

Erin’s additional expertise includes designing employee selection systems, developing performance management tools that increase performance across the organization over time and employee and customer experience metrics. An effective facilitator and coach, Erin works with leaders and their teams to build trust, commitment and results.

She holds a Bachelor of Arts degree in Psychology from the University of California, Santa Barbara and a Master of Arts degree in Industrial/Organizational Psychology from the University of Colorado.

SONYA D HAMILTON / Senior Assessment Consultant

Sonya is a Senior Assessment Consultant at TruScore with over 24 years of experience designing and delivering 360 feedback solutions and providing 360-based coaching, training and interpretation.

Sonya has extensive experience working with Managers and Leaders, guiding them through the feedback and development journey and providing insights and direction to help maximize their impact within the organization. Sonya’s areas of expertise include 360-based coaching, 360 data analysis and interpretation, Train-the-Trainer certifications, facilitation, survey & questionnaire design, and the design and delivery of assessment programs.

Sonya has a Bachelor’s degree in psychology and a Master’s of Science degree in Industrial & Organization Psychology from Springfield College with a specialty in Counseling and Psychological Services. She is a Master Trainer for TruScore and the Clark Wilson Task Cycle surveys receiving a Certificate of Achievement in “How to Train a Trainer”. In addition, Sonya is certified to administer a variety of other psychometric instruments including employee engagement and organizational instruments as well as the line of Hogan Personality Assessments.

KAYLEY MOTZ / Assessment Advisor

Kayley draws on her extensive customer service background to provide clients with prompt, quality support. In her role as Assessment Advisor, Kayley works to ensure clients’ needs are being met. She assists in project set up and management, as well as processing and quality checking feedback reports. Kayley also aids in the execution of the day-to-day responsibilities of the production team, such as coaching session scheduling and tech support.

CRYSTAL HUGHES / Assessment Advisor

Crystal leverages her extensive background in Industrial-Organizational (I-O) psychology as she manages the day-to-day operational and tactical aspects of multiple and large scale projects for TruScore.

Crystal assists clients with setting up and managing feedback projects, and serves as the point of contact throughout the entire process. She quality checks feedback reports, and provides tech support when needed.

ELLIE SOLOMON / Assessment Advisor

Ellie manages project implementation for the entire 360 assessment feedback process and ensures that each client’s unique needs are met on time and in an efficient manner. Ellie consults with clients who use TruScore’s off-the-shelf Task Cycle® instruments as well as providing hosting solutions for clients using their own survey content, including custom processes and reports. She helps clients navigate through the TruScore® survey hosting software, having literally written the handbook that several clients are using.

She coordinates and implements all translation efforts, including soliciting bids, managing timelines, providing files to the translation companies, implementing translations for the web pages, and testing.

ULLA WESTERMANN / Software Engineer

Ulla uses her years of experience as a software engineer to maintain and add new features to TruScore's applications. She also helps with customizing feedback reports based on client needs.

HANK CURTIS / Business Development Manager

Hank manages and assists in the analyzing, planning, research, and development of TruScore’s objectives and strategic plans in order to achieve business opportunities, growth, and financial profitability.

Hank drives the expansion of TruScore’s direct sales, establishes relationships with TruScore’s clients, identifies clients, and keeps up-to-date on industry trends and client developments.

TAYLOR BRANTON / Bookkeeper

Taylor is responsible for managing payroll and employee fringe benefits programs, in addition to organizing company gatherings and outings. Taylor oversees day to day accounting needs as it relates to client invoicing, accounts payable, and general compliance requirements. She also has a hand in month, quarter, and year end reports and works closely with the CEO and CTO to furnish details necessary to make accurate business projections and decisions.

KURT BLAZEK / Design Director

Kurt uses a unique blend of strategic thinking with dynamic executions to create TruScore’s visual and interactive design. He is responsible for creating, evolving, and sustaining the company’s brand to internal and external stakeholders through multiple mediums. He oversees all of TruScore’s digital strategies, along with the implementation of social media tools and techniques.

Kurt leverages TruScore’s marketing and messaging information to identify, evaluate, and apply methods to maximize the effectiveness of the search campaigns across all of the major search engines. He tracks and measures the ROI of search engine rankings, direct print, and marketing websites.

JOSH SHEETS / Chief Operations Officer

Josh is responsible for all day-to-day aspects of managing the operations and various functional areas including business development, sales and marketing, client delivery, vendor relations, human resources, and IT.

Josh helps to ensure outstanding customer service, and the administration of long-term and day-to-day business processes that complement the delivery of high quality, innovative customer-focused survey tools, assessments and hosted survey offerings.

TOM KUHNE / Managing Partner and CTO

Tom joined TruScore in 1995 and has served in a number of roles, including Data Analyst, IS Manager, and VP & CIO. In his current role as Managing Partner and CTO, Tom is the driving force behind TruScore's technology vision for the present and the future. He manages all aspects of TruScore’s information systems, ensuring all systems meet the highest functionality and security standards.

Tom enjoys working hand in hand with clients and partners to make sure TruScore® delivers the technology and advancement that has become expected of it as a leader in the online assessment marketplace.

DEREK MURPHY / Chief Executive Officer

Derek joined TruScore in 1996 and has served in a number of roles, including Data Analyst, Operations Manager, and President & COO. In his current role as CEO, he is responsible for planning and implementing the strategic direction of the company. In addition, Derek is involved in product development and overseeing the day-to-day business operations for TruScore.

TruScore founder Dr. Daniel Booth, a pioneer in the field of assessment of leadership and management skills, served as a mentor to Derek for more than a decade. During this time, Derek became certified on TruScore’s full line of management and leadership assessments. He currently uses these skills to lead content debriefings with customers and partners on a regular basis.

360 Feedback Best Practices

There are many benefits to 360 degree feedback. However, a lot of 360 feedback projects can go wrong, which results in poor ROI and can give a bad impression of 360 feedback. It is unfortunate some perceive 360s in a bad light because 360s were created to generate positive change within an organization.

When conducted properly, a successful 360 feedback process has proven itself valuable to many organizations by providing insight into where people can benefit from development and growth.

To help dispel any confusion about 360s, we have decided to highlight the best practices for 360 feedback. So here it goes.

Pre-work
Just like with any new endeavor, you need to lay down the groundwork for 360 feedback. If the employees don’t understand the 360 feedback process, it won’t be as effective – simple as that. So, the company implementing 360 degree feedback needs to ensure that its employees understand exactly what the 360 process entails, what is expected of them, and how it will benefit them. That way everyone can truly prepare for the process and not be blindsided by a survey invitation.

The company needs to explain the following:

  • The 360 feedback process provides leaders with a way to solicit feedback from peers, colleagues, direct reports, and their own leader. The feedback can be used as a starting point for action planning, or to plan training and set development goals.
  • The 360 program can have a powerful impact for both the individual and the organization. It helps leaders get a clear picture of performance to identify weaknesses that need to be improved as well as strengths that can be leveraged. 360 degree feedback can also renew focus on goals and objectives, encourage constructive feedback, and clarify the roles of managers, leaders, and individual contributors.

Role of the Participant
The participant is the person evaluated in the 360 feedback process. Typically, the participant identifies the stakeholders that work directly with them, and is encouraged to invite as many as possible to maintain anonymity in the process.

Along with gathering feedback from others, the participants complete the survey themselves, which can help show the leader blind spots (where they rate themselves significantly higher than they are rated by others) and strengths that can be leveraged (where others perceive them as much stronger than they think they are).

Role of the Raters
Raters are key to the success of a 360 feedback project because they see the leaders in action day-to-day, and as a result they provide the most useful and reliable feedback. The raters can include the participant’s manager, peers, direct reports, and even external stakeholders such as customers, suppliers and board members.

The role of the raters is to provide honest and constructive feedback on their colleague’s leadership development. Raters should feel they can provide feedback without fear of identification or retaliation. The knowledge that their identity is confidential can allow the raters to focus on each question individually and think about specific work-related examples to justify ratings.

Anonymity and confidentiality
Anonymity and confidentiality is a vital component of the 360 process. The company needs to inform the employees that the 360 project is implemented by a third-party partner that provides systematic methods for maintaining anonymity of raters and confidentiality of survey results. In other words, no matter how the rater answers the questions, it will not threaten their job.

Important steps for maintaining anonymity and confidentiality:

  • Response rate
    Participants should ask for feedback from a large number of raters, if possible, in order to preserve the rater anonymity. If survey response is low, data should be combined in a way that prevents the participant from identifying raters. For example, in order to preserve anonymity a participant should collect survey data from at least three direct reports and two peers. If fewer respond, some surveys show the combined responses as “Associates” in the feedback report, others show the combined responses as “Combined.” If fewer than three associates respond, the participant will not receive data from these categories in the report.
  • Administrative access
    Administrative access by human resources is expected in order to track statistics such as the number of surveys initiated and completed. HR might see the number of participants, but shouldn’t have access to individual raters’ responses or to the finished reports. In some cases, a summary can be provided to a supervisor or an executive team, however, it should not identify any individuals.
  • Open-ended comments
    If raters are especially concerned about anonymity while making comments in the open-ended questions, they can word their answers in a way that avoids identifying themselves. Comments should also be reported in random order and shuffled for each question.
  • Maintain raters’ anonymity
    If the participant tries to reach out to respondents and address their input or to find out more information, they run the risk of harming the 360 process. Leaders should respect raters’ anonymity and make no effort to identify individuals.

Survey questions
Survey questions should be clearly focused and specific around a particular set of skills, competencies, or behaviors that are trainable. Common competencies measured in 360 surveys can include:

  • Business acumen, decision making, team leadership, empathy, and relationship building
  • Characteristics of the self, such as self-awareness and energy
  • Demonstration of the values of integrity, collaboration, responsibility, and innovation
  • Conflict management, performance standards, and several others

Survey results should not affect performance assessments or incentive compensation
The 360 process is not designed to be used for performance reviews or appraisals, but rather to provide an individual with feedback on their demonstration of leadership competencies and skills.

Since the 360 process does not assess performance, there is no direct link between 360 feedback and incentive compensation.

Development planning
Development is the fundamental purpose of 360 feedback assessments, and proper interpretation of feedback results is the first step to acting on them. We strongly encourage first time participants to attend a facilitated training session or one-on-one coaching, either in-person or virtually.

Proper guidance can increase the success of a 360 feedback program by teaching participants how to interpret results and tie them back to career and performance goals through development planning.

Working with a coach is important because coaches can help defuse emotional responses, focus on behavior for improvement, and help put the results in context in the participant’s role, environment, and those around them.

Ongoing process
A participant’s development plan should include specific activities and timing, but keep in mind that leadership skills are learned and developed over time. We believe the 360 feedback process should be repeated every 12 to 18 months, so participants can measure progress and identify ongoing development requirements and make adjustments to their development plan.

Conclusion
There you have it. When the 360 degree feedback process is done properly, you will see measurable results in the organization.

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